AlexField

Digital & Commercial

Digital Marketing Manager at BKL. Outside of that, I build and run Eric & Wally and Smoke & Soil.

See the work

Projects

Eric and Wally, in the cellar of the Royal Oswald
01

Eric & Wally

Illustrated bedtime stories about Eric, a snail, and Wally, a worm, set in Elmsham, a lantern-lit English village. Read them online or as printed books, with a monthly letter from Eric.

Books
5
Places
10
Languages
4
Visit ericandwally.com
Broad beans, ready to pick
02

Smoke & Soil

Cooking with fire and growing what you cook. Recipes, techniques and plant guides, with tools for planning the garden and timing a cook, and a weekly letter.

Recipes
434
Techniques
71
Plants
102
Visit smokeandsoil.co.uk
Alex Field and his dad on a bench at the Elmsham allotments, with Eric and Wally between them

The short version

I'm Digital Marketing Manager at BKL, and I build and run Eric & Wally and Smoke & Soil.

Before that, fifteen years in commercial roles, mostly fixing things. Across retail, financial services, and technology. Operating model, pricing, go-to-market, the parts in between.

I still take on the occasional commercial project when the fit is right.

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